Can I send to everyone?

Avoid blasting everyone. Segment guests by recent visits, spend or birthdays and send relevant offers to relevant groups. This protects your WhatsApp number and improves response.

Do I need WhatsApp Business?

WhatsApp Business is recommended for your restaurant number because it gives a business profile, labels and quick replies. NexoraRMS-POS prepares click-to-send messages, so no API is needed.

WhatsApp Marketing for Restaurants: Segments and Etiquette

WhatsApp is where your guests are. Used with care it brings them back; used badly it gets you blocked.

Start with consent

Collect mobile numbers with the guest’s knowledge and message only people who have dealt with you.

Three segments to begin

Birthdays in the next 7 days
Not visited in 30 to 60 days
New guests from the last 30 days

Message tips

Use the guest’s name
Keep it short
One clear offer with a coupon code
Do not repeat the same message
Offer a way to stop messages

Measure

Track coupon use and repeat visits for each campaign.

In NexoraRMS-POS

Segments, templates and coupons are built in; sending is click-to-send, not automated bulk. See WhatsApp marketing software.

Example messages

Birthday: "Happy birthday, Rahul! Show this message for a free dessert this week."
Win-back: "We miss you at Spice Garden. Use code COMEBACK for 15% off this week."
New guest: "Thank you for visiting. Here are your points; see you soon."

These are samples; write in your own voice and follow WhatsApp’s policies.